Do you realize that 90+% people are running ads that look virtually the same to surfers, readers and list subscribers.
Is this you?
“Join me in this great program, best plan in industry. Leaders are coming on board.. CLICK HERE NOW”
Or is this you?
“Visit mylongsitename(dot)com for Internet Marketing Reviews.”
Seriously what percentage of clickthroughs do you think you’re going to get?
Don’t you think it would be more efficient to jolt the reader with a controversial headline? Make them curious
about a Strange fact or perhaps even…
Perhaps even tell the first half of a joke and give the punchline when they click a link.
Once you get the hang of this technique you can apply it to blog post titles, and even articles.
Entice the reader, leave them hanging, but let them know they can get unhung simply by clicking your link.
I’ve tested the Joke model quite a bit and always get a significant increase in clickthroughs.
Example:
What Do You Call an Internet Marketer who cheats on their spouse?
{ 0 comments… add one now }